Brightside AI: Leading the Charge in Cybersecurity for SMEs

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Jan 29, 2025
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In an era where cyber threats are surging, Brightside AI emerges as a crucial player in making cybersecurity accessible and effective for small and medium enterprises (SMEs). Co-founded by Andrey Lazarev, who holds a degree from Bentley University and operates as the COO from their base in Switzerland, Brightside AI is set to revolutionize the cybersecurity landscape.

The startup focuses on thwarting AI-powered cyberattacks and deepfakes, which have seen a staggering 1,265% increase since 2022. With just ten employees, Brightside AI has impressively raised EUR 800K to further their mission.

Their innovative approach includes developing hyper-realistic AI-driven attack simulations tailored to each employee's digital footprint, helping them recognize and neutralize threats such as phishing, deepfake scams, and social engineering attacks. By automating privacy protection and human risk management, their solutions not only reduce exposure risk but also ensure compliance in a market valued at over USD 500 billion, primarily targeting mid-sized companies in the US and EU.

Brightside AI's vision is built on the idea that every individual can contribute to cybersecurity. By equipping employees with the necessary tools to protect their data, they aim to reduce human risk on a large scale, ensuring that cybersecurity becomes proactive, engaging, and frictionless.

For more insights into groundbreaking cybersecurity solutions and trends, visit Investboss.com.